Mercedes won a double victory at the What Car? Car of the Year 2010 Awards, with the S-Class retaining its title as Best Luxury car for the fourth year in a row, while Attention Assist, the drowsiness detection system, won the Safety Award.
The S-Class has won the Best Luxury car nine times in the last decade, prompting Steve Fowler to comment:
“The S-Class is built to the most exacting standards using gorgeous materials. The engine is smooth and punchy and when roads become more demanding the S-Class is far more agile than you would expect from a five metre car.
"We were impressed with the S-Class last year, since then Mercedes-Benz has revised the car, making it even better.”
“...our new technology and exemplary levels of refinement and safety ensure that we offer our customers the very best," claimed Wilfried Steffen, President and CEO of Mercedes-Benz UK.
"Being awarded the Safety Award for Attention Assist, our drowsiness detection system reaffirms this."
Attention Assist is standard on new E-Class and S-Class models and uses sensors to monitor driver behaviour and vehicle usage, which is used to calculate an individual driver profile during the first few minutes of every trip.
“Attention Assist is a clever monitoring system and it’s great that Mercedes-Benz is planning to introduce this as a standard feature across its range," said Fowler.
"The consequences of falling asleep at the wheel just don’t bear thinking about.”
By monitoring over 70 parameters - including steering behaviour, vehicle speed, journey time, time of day, lateral acceleration and longitudinal acceleration - the system is able to detect drowsiness in drivers and warns them accordingly.

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Ford will invest £1.5bn in its UK facilities to develop green technology over the next five years. | 19/03/2010 11:51:28

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