Isuzu claim new Rodeo has tachograph advantage
Author: Robin Brown
Published: 11 July 2007
The Isuzu Rodeo could become the tower’s vehicle of choice due to a little-known change in towing regulations.
The one-tonne pickup is the only vehicle in its class to comply with new tachograph legislation. The Rodeo features a tachograph-compatible gearbox that none of its one-tonne rivals have.
The new law states that any pickup registered on or after May 1 last year that is used for towing for hire or reward with a gross train weight of 3,500 kg is required to have a tamper-proof digital tachograph.
This tachograph monitors driving hours and journey times. Isuzu dealers are offering to arrange the fitment on behalf of the Rodeo customers, who can get one directly from Siemens.
Isuzu Brand Manager, Kenyon Neads, said: “This is clearly a great sales opportunity for our dealers and we are providing them with detailed advice on how to exploit this change in the law. Any operator not using a digital tachograph faces a hefty fine.”
He added: “We will also be direct mailing 40,000 towing-related businesses in the UK during July explaining the situation, backed by appropriate marketing material. This tachograph advantage applies to both the new ’07 Rodeo and its predecessor.”
Priced from just £13,999 (excluding VAT), the new ’07 Rodeo Denver 2.5 litre diesel turbo offers a braked 3,000 kg towing limit and a 1,000 kg-plus payload.
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